Google Ads. Meta Ads.
Built to Scale Your Store’s Revenue.
I help Shopify and eCommerce brands in the US, UK, Australia, and Europe scale profitably through paid advertising — without burning budget on campaigns that never turn into sales.
Ad Spend That Comes Back With More Attached — Every Month
Most Shopify brands waste 40–60% of their ad budget on campaigns that look busy but never turn into real sales. Shopping campaigns with no product-level structure. Meta ads with weak creative testing. Tracking that’s broken so nobody actually knows what’s working.
I’m a performance marketing specialist with over 5 years of hands-on experience managing Google Ads and Meta Ads for eCommerce and Shopify brands across the US, UK, Australia, and Europe. Every campaign I build is structured around one outcome — turning your ad spend into predictable, growing revenue.
No long-term contracts. No account managers. No vanity metrics. Just campaigns built right, and ROAS you can actually see.
What I Specialise In
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🛒eCommerce GrowthGoogle Shopping, Search, and Meta campaigns built specifically to scale Shopify stores profitably
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📊Google Ads ManagementSearch, Shopping & PMax — structured around your best-selling products for maximum ROAS
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📘Meta Ads — Facebook & InstagramFull-funnel campaigns with catalog retargeting and creative testing built for scale
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🚀Performance Max CampaignsBuilt correctly — proper asset groups, audience signals, and brand exclusions
Everything Your Shopify Store Needs to Scale Profitably
If you’re running a Shopify or eCommerce brand and want ad spend that actually turns into revenue, these are the services built specifically for that.
Google Ads for eCommerce
Shopping and Search campaigns structured around your best products — built for ROAS that keeps growing month over month, not just clicks.
Learn More →Meta Ads for eCommerce
Dynamic product ads, catalog retargeting, and lookalike prospecting — plus weekly creative testing built to maximise ROAS for DTC and Shopify brands.
Learn More →Performance Max Campaigns
PMax built the right way — proper asset groups, audience signals, and conversion tracking. Built to complement Search and Shopping, not cannibalise them.
Learn More →Shopify Ads Not Converting the Way They Should?
Most Shopify ad accounts leave real revenue on the table because of weak product structure or broken tracking. Book a free audit and I’ll show you exactly where the gaps are.
Google Ads Campaigns Built to Deliver Real Revenue
From Shopping ads that scale your Shopify store to Search campaigns that capture high-intent buyers — every Google Ads service is focused entirely on measurable return.
Google Ads for E-Commerce
Shopping and Search campaigns for Shopify stores — structured around your best products and optimised for ROAS that keeps growing.
Learn More →Google Ads Management
End-to-end campaign management — keyword research, ad copy, bidding strategy, conversion tracking, and weekly optimisation.
Learn More →Performance Max Campaigns
PMax built correctly — proper asset groups, audience signals, conversion tracking, and brand exclusions. Built to complement Search and Shopping.
Learn More →Wasting Budget on Google Shopping That Doesn’t Convert?
Most Shopify Google Ads accounts waste 40–60% of budget before a single good sale comes through. Book a free audit and I’ll show you exactly where your money is going.
Facebook & Instagram Ads That Turn Browsers Into Buyers
3 billion people. The most powerful targeting on the planet. When Meta campaigns are built with the right strategy — they become your most consistent revenue channel.
ROAS Stuck and Not Sure Why?
Weak creative, poor catalog setup, and audiences that never get refreshed — these are fixable problems. Let me audit your Meta setup and show you exactly what’s holding it back.
Markets I Serve
You Get Strategy, Execution, and Results — Not an Agency Runaround
When you hire me, there are no account managers, no handoffs, and no campaigns running on autopilot while you pay monthly. You work directly with me — the person who builds, manages, and optimises everything.
Revenue Is the Only Metric That Matters
I don’t celebrate impressions or click-through rates in isolation. I measure success in ROAS, cost per purchase, and actual revenue growth — the numbers that determine whether your ad spend is working.
Shopify & eCommerce Specific Expertise
Google Ads and Meta Ads work differently for eCommerce than they do for anything else. I structure campaigns around product feeds, catalogs, and buying behaviour — not generic playbooks.
Direct Communication — Always
You message me, I respond. No ticket systems, no waiting for a weekly check-in call, no chasing someone for updates. Fast, direct communication is non-negotiable when someone is managing your ad budget.
Full Transparency — Always
Your Google Ads account is always yours. Your Meta account is always yours. Full login access at all times — I manage your campaigns with your permission, not in a black box you can never see into.
Weekly Optimisation — Not Set and Forget
Campaigns are reviewed and improved every week — not checked once a month and called managed. Weekly optimisation is what separates accounts that plateau from accounts that keep improving month after month.
No Long-Term Contracts
I work month to month across all services. You stay because the results make staying an easy decision — not because a contract forces you to. I’d rather earn your business every month than lock you in and coast.
Results That Speak for Themselves
Five years of managing Google Ads and Meta Ads campaigns for Shopify and eCommerce brands — across the US, UK, Australia, and Europe — with one consistent focus: measurable, compounding return.
Years Experience
Managing Google Ads and Meta Ads for eCommerce brands across five major markets since 2020.
Ad Spend Managed
Over a million dollars in Google and Meta ad spend managed across Shopify and DTC clients.
Average ROAS
Average return on ad spend across eCommerce clients — for every $1 spent on ads, $4 or more returned in revenue.
Shopify Brands Served
eCommerce and DTC brands across the US, UK, Australia, and Europe run their paid ads through me.
Getting Started Is Simple
No lengthy onboarding, no waiting weeks for the first deliverable. Here’s exactly what happens from the moment you reach out.
Free Strategy Call
We talk through your store, goals, and current ad performance. I give you honest, specific feedback — no pitch, no pressure.
Audit & Strategy
Full audit of your current Google and Meta setup. A clear strategy delivered with priorities ranked by revenue impact.
Build & Launch
Campaigns built correctly from scratch — or existing campaigns fixed and relaunched with proper structure and tracking.
Optimise & Grow
Weekly optimisation, monthly reports, and continuous improvement — ROAS compounds as data builds and strategy matures.
What Clients Say After Working Together
Real feedback from real Shopify and eCommerce brands across the US, UK, and Australia.
“We handed over our Google Ads account after months of poor performance. The campaign rebuild was thorough — new structure, proper tracking, tighter product segmentation. Our ROAS went from 1.4x to 4.2x within 60 days. The difference is night and day.”
“Our Google Shopping campaigns were barely breaking even. After the full restructure — proper segmentation, Performance Max built correctly, and conversion tracking finally working — we’re at 5x ROAS consistently. Exceptional work.”
“Meta ads were bringing in likes, not sales. Once the catalog and retargeting setup was fixed and the creative testing started properly, our cost per purchase dropped by almost half within the first month.”
Every eCommerce Category Where Paid Ads Deliver Real ROI
From fashion to home goods — these are the Shopify and DTC categories where my Google Ads and Meta Ads expertise consistently delivers measurable results.
Fashion & Apparel
Shopify clothing brands running Shopping, Meta catalog ads, and full-funnel retargeting.
Beauty & Skincare
DTC beauty brands using Instagram and Meta dynamic ads to capture research-first buyers.
Health & Fitness
Supplement brands and fitness gear stores — Meta and Google campaigns built around conversion-focused creative.
Home & Living
Furniture, décor, and homewares brands using Shopping ads and Meta catalog retargeting.
Jewelry & Accessories
Shopify jewelry and accessory brands scaling through Shopping campaigns and Instagram ads.
Pet Products
DTC pet brands running Meta prospecting and Google Shopping to reach new pet owners.
Footwear
Shoe and footwear brands scaling through Shopping campaigns and Meta catalog ads.
Food & Beverage
DTC food and beverage brands using Meta prospecting and Google Shopping for repeat purchases.
Your Competitors Are Scaling With Ads You Haven’t Fixed Yet. Let’s Change That.
Book a free strategy call — I’ll audit your current Google Ads and Meta Ads setup and show you exactly what’s holding your store’s growth back and what it would take to fix it.